In an associated press article titled, "Its like the Apprentice meets Amway," released on November 19th, the newly launched Trump Network is given a thorough and only slightly biased dissection. The sincerity Donald Trump personally expresses, in describing his new MLM as a “rescue and recovery” program for people who may need an extra income source during this recession is framed as being “blustery in its bullishness.” I think it is fair to say that many people actually are currently trying to find ways to make extra income. The article also states, “The company hopes the Trump name and image will help sell the products.” Personally, I don’t think it will hurt sales. Actually the company reported that "as a direct result of that article, the phones are ringing off the hook." Those that call in will be placed in contact with existing marketers who have proved their leadership capabilities. Of course the article brings up the usual criticisms that the salespeople end up using most of the products themselves. Would that really be a problem when the products are highly-advanced, scientifically-proven health and wellness products? I don’t think so.
What the article did not say, was that no network marketing company of this magnitude ever launched at a time in history when social media was exploding across the globe. The old days of pitching your hopes and dreams to just your friends and family are gone. Internet marketing has changed the game. The distributors who take advantage of the early growth phase of the Trump Network, and use social media to build their organizations have the most to gain in the coming years as more products are rolled out and more markets in other countries are added. Currently, the fastest growing organizations within the Trump Network are the ones who have adopted these new strategies. Our team works directly with David Carroll and Diamond University. You can, too. David Carroll just broke the company record by going diamond in 90 days.
With the quote “Your financial health is as important to us as your personal health," the Trump Network encourages its marketers to build their businesses responsibly. That is why they offer a $48 option as an entry level position as well as a “Fast Start” option at $497.
Daniel Howard, a professor of marketing at Southern Methodist University's Cox School of Business, was interviewed for the article and offers this discouragement, "Multilevel marketing is a tough business, and most people don't make much money." This is actually true about most businesses in our current economic environment. I’m a professional musician and it is also a tough business where most artists don’t make a lot of money. The ones who are dedicated, focused and never quit at least have a better chance. The problem is that once the gig is done, the money ends. With network marketing, there is a huge difference. Perseverance and a lot of hard work in the beginning could pay off in the form of residual income for years to come. It’s true there are no guarantees in business or in life. It is also true that opportunities to ride a potential wave of this magnitude don’t happen every day.
If you would like to learn how to use social media to begin building your our business contact me.
Read the full news article
Friday, November 20, 2009
“The Apprentice meets Amway?” Maybe not such a bad idea.
Labels:
Amway,
Apprentice,
Donald Trump,
Ideal Health,
internet marketing,
MLM,
social media,
Trump Network
Subscribe to:
Post Comments (Atom)
1 comment:
I can certainly see some good ideas coming out of his, guess I'm just a sceptic at heart.
Post a Comment